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Jalen Lopez

Writing Portfolio

Jalen Lopez

Crafting compelling copy that converts.

Bio

Copywriter and former reporter with more than six years of experience creating engaging stories and strategic content for audiences across digital, print, and social platforms. My work has been published across multiple outlets, with coverage spanning business, economic development, lifestyle, culture, and community issues. I currently lead the content team at SWBC, serving as the primary Copywriter across twelve divisions.

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Portfolio

Access my published articles and pieces

Blogs

Be Curious, Not Judgmental: Managing Conflict the Ted Lasso Way

Managing workplace conflict with curiosity and empathy, inspired by Ted Lasso's approach to leadership.

SWBC PEO

The Cyber Threats Facing Small and Mid-Sized Businesses in 2025

An overview of the top cybersecurity threats targeting small and mid-sized businesses in 2025.

SWBC Business Hub

Take Control of the Chaos with Life Insurance

How life insurance can bring financial clarity and peace of mind amid life's uncertainties.

SWBC Personal Hub

How to Improve Your Home Value: Tips and DIY Tricks

Practical tips and DIY projects homeowners can use to boost their property's market value.

SWBC Mortgage

Strengthen Your Business with These 5 Essential Cybersecurity Habits

Five actionable cybersecurity habits every business should adopt to reduce risk and protect operations.

SWBC Business Hub

Questions Every Homeowner Asks the Internet at Least Once (It's Not Just You)

A relatable rundown of the most common questions homeowners search online — answered.

SWBC Mortgage

How to Buy a Home When You Have Student Loan Debt

A guide for navigating the homebuying process while managing student loan obligations.

SWBC Mortgage

Who Runs Your Home: Your Pet or Your Mortgage?

A lighthearted look at homeownership, budgeting, and the real cost of keeping a happy household.

SWBC Mortgage

Does Your Industrial Property Qualify for Special Valuation or Exemptions?

A breakdown of special valuation options and property tax exemptions available to industrial property owners.

SWBC Business Hub

The Investor's Compass: Navigating Multifamily Market Cycles with Confidence

How multifamily real estate investors can position themselves strategically throughout market cycles.

SWBC Business Hub

How to Create Workplace Culture Without Calling It Workplace Culture

Practical strategies for building a strong organizational culture through everyday leadership actions.

SWBC PEO

Top Q1 Property Tax Mistakes Texas Businesses Make

Common Q1 property tax errors that cost Texas businesses money — and how to avoid them.

SWBC Business Hub

Holding People Accountable Without Playing the Blame Game

A leadership guide to accountability that builds trust rather than resentment.

SWBC PEO

2026 Cyber Threat Forecast for Central Texas

A forward-looking assessment of the cybersecurity risks expected to impact Central Texas businesses in 2026.

SWBC Business Hub

Top Compliance Pitfalls: Does Your Employee Benefits Strategy Still Fit?

A review of the most common employee benefits compliance gaps and how to realign your strategy.

SWBC Business Hub

How Spring Market Activity Influences Appraisal Districts

How rising home sales in spring can affect how appraisal districts value your property.

SWBC Personal Hub

Property Tax Appeals: The Weirdest and Wackiest Claims

A look at some of the most unusual property tax protest cases — and what they teach us about the process.

SWBC Personal Hub

Strengthen ACA Compliance with a Smarter Affordability Strategy

How employers can improve Affordable Care Act compliance through smarter affordability calculation strategies.

SWBC PEO

Social Posts

Spring Sales Activity Influences More Than You Think

How spring real estate sales volume affects appraisal district valuations and what homeowners should know.

SWBC LinkedIn

Managing ACA Requirements Is More Important Than Ever

A reminder for employers on why staying on top of ACA compliance is critical in the current regulatory environment.

SWBC LinkedIn

Home Upgrades Can Make a Big Impact

How targeted home improvements can significantly influence your property's appraised value and market appeal.

SWBC LinkedIn

Auto and Mortgage Delinquencies Are Rising

A look at the growing trend in auto and mortgage delinquencies and what it signals for borrowers and lenders.

SWBC LinkedIn

Ever Searched Up Something Wildly Specific About Your Home?

Turns out the most obscure homeowner questions are more common than you think — here are the answers.

SWBC LinkedIn

Industrial Complex Assets Often Qualify for Special Tax Treatment

Many industrial property owners leave money on the table — here's how to find out if your assets qualify.

SWBC LinkedIn

Cyber Awareness Month: Know the Threats, Protect Your Business

A carousel breaking down the cybersecurity threats businesses face and the habits that keep them protected.

SWBC LinkedIn

Facebook Post

Home improvements can deliver big results. From outdoor updates to DIY weekend projects, these simple ideas can help your home look great today and support its value over time.

SWBC Facebook

Facebook Post

If you have ever paused mid shower, mid attic noise, or mid “what even is that smell” and turned to the internet for answers, this one is for you.

SWBC Facebook

Facebook Post

Many industrial complex assets qualify for exemptions or special valuation programs that can reduce tax liability, but these opportunities are often overlooked.

SWBC Facebook

Facebook Post

Market tides shift, rates move, and headlines can make the water look choppier than it really is.

SWBC Facebook

Facebook Post

Today’s the day! Our free webinar on proactive delinquency management is happening today, and we’ll be sharing practical strategies to help financial institutions get ahead of risk before it escalates.

SWBC Facebook

Facebook Post

Who really runs your home? Your mortgage keeps things structured, but your pets keep things lively.

SWBC Facebook

Get in Touch

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